Maintaining a solid, steady client roster is crucial for the success of an esthetic business. In an industry where competition is abundant, estheticians must go above and beyond to set their spas apart in order to retain their clientele. What are your tried and true methods for client acquisition and retention?
Here are a few suggestions:
- Create small wellness nooks within your space to encourage clients to unplug and decompress.
- Make relaxing massage an essential part of your services.
- Offer healthy snacks and beverages.
- Partner with a nutrition expert to complement a holistic approach.