How To Retail Naturally

As an esthetician, retailing and cross-selling is an integral part of your role.

I don’t believe in selling a product or service for the sake of making a sale, however I do believe in providing a client with the up most care and customer service.

Offering PROFESSIONAL advice on skincare and services is why people come to see you. If you want to be a successful aesthetician, consider the following:

• Clients are always excited to learn about new services and products you have to offer, so share with them

• If you can help a client with a skin concern by recommending a service or product, then do it. Otherwise, someone else will and you run the risk of losing a client.

By educating your clients and using a consultative approach, you will build a loyal clientele and sales with naturally follow.

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