How To Boost Retail Sales In The Spa
We all know that retail is an essential source of revenue for a spa or aesthetic clinic. As a skin expert, you are uniquely positioned to drive this growth by helping clients find real solutions for their skin conditions or concerns.
To help maximize your revenue potential, we’ve come up with eleven viable solutions to help you and your team:
• Provided training for your team members
• Leverage client interaction time when they’re in the spa or clinic ( consultation, the beginning and end of treatment )
• Have an online presence
• Provide samples
• Incentivize and reward your team
• Keep on top of your inventory
• Stay on market trends
• Bundle promotions to include retail with services
• Create a loyalty program if you don’t have one already
• Design a retail space where products are within reach for clients
• Try a consultative approach when recommending skincare